EP274: Networking at Conferences

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Always keep your business visible to potential clients, as client turnover is unpredictable.

Janine Kelbach

Welcome to today’s episode! As we head into conference season, it’s the perfect time to talk about a unique and powerful way to market your freelance business—by attending conferences. Whether you’re fully booked or just starting out, keeping your business visible and building strong connections is crucial. In this episode, I’m diving into why conferences are a goldmine for freelancers, how to prepare effectively, and some of my personal tips to make the most out of your conference experience. Let’s get started!

Effective Tips for Networking at Conferences

Key points in this episode:

Importance of Marketing Your Freelance Business:

Constant marketing is essential, regardless of your current client load.

Strategic Conference Selection:

Consider your budget, including lodging and travel costs. Choose conferences that align with your freelance writing business and target clients.

Pre-Conference Preparation:

Review the lineup of speakers and attendees to plan your sessions and networking.

Networking Strategies at the Conference:

Develop a concise elevator pitch to introduce yourself.

Maximizing Conference Experience:

Attend sessions relevant to your business and actively participate by asking questions.

Post-Conference Follow-Up:

Follow up quickly with the connections you made to stay top of mind. Send a second follow-up after a week to maintain the relationship and offer value.

Long-Term Networking Benefits:

Networking at conferences can boost your confidence and sense of belonging in the broader healthcare industry.

Tying It Back to Your Business Growth:

Conferences are a valuable part of your client acquisition and retention strategy.

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Thanks for tuning in!

Thanks for joining us on today’s episode of the Savvy Scribe podcast! If you enjoyed today’s episode, please head over to iTunes and leave us a rate and review to help us reach even more aspiring nurse writers. Don’t forget to check out our website, visit us on Facebook, or follow us on Instagram to stay up-to-date on what’s in store for you!

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit course to help you get started today!
 

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