EP289: 5 Ways to Capitalize on Keyword Research and SEO to Grow your Business with Faith Hanan

Welcome back to The Savvy Scribe Podcast! In this episode, host Janine Kelbach sits down with Faith Hannon, an SEO expert and podcast host, to dive into the power of search engine optimization for freelance writers. Faith shares her journey into SEO and offers practical advice to help you enhance your own business while providing even greater value to your clients.

Faith brings five actionable tips for mastering keyword research and implementing SEO strategies to help freelance writers create content that ranks and resonates. From understanding your audience to crafting the perfect title, these strategies are tailored to elevate your freelance writing game.

About the Guest

Faith is a Jesus lover, wife, barrel racer, worship leader, accidental SEO expert, copywriter, podcaster, and wrangler of tiny humans. She podcasts over at Simple SEO & Marketing, where she shares shoot-ya-straight, VERY practical tips on how to SCALE your online business using SEO, Keywords, and blogging.

Faith is a firm believer that business and Christianity should always intersect, SEO shouldn’t require a Harvard degree, and that horse hair and dog hair are a legit part of any good day.

5 Ways to Capitalize on Keyword Research and SEO to Grow your Business

Today on The Savvy Scribe Podcast:

• Faith’s accidental journey into SEO and how she turned it into a thriving career.
• What SEO really is and why it’s critical for writers to understand.
• The importance of knowing your audience and client before diving into keyword research.
• Step-by-step guidance for effective keyword research, including assessing difficulty and search volume.
• Search intent: why it matters and how it influences your content strategy.
• Pro tips for crafting SEO-friendly titles that capture attention and drive traffic.
• How to authentically incorporate keywords throughout your blog content.
• Faith’s formula for strategically placing keywords in titles, headings, and body text.
• The significance of domain authority and how it impacts keyword strategy for new websites.
• Resources for taking your SEO skills further with Faith’s course, podcast, and website.

Mentioned Resources:

• Faith’s website: faithhanan.com
• Simple SEO and Marketing Podcast by Faith Hanan
• The Organic Marketing Framework Course by Faith Hanan
• Preferred website platform: ShowIt

Take these tips from Faith to heart and start integrating SEO into your content today. Whether for your own business or your clients, these strategies will make your writing more discoverable and impactful. Click play now!

More related episodes:

• EP245: SEO Growth Strategies With Tracey Munn
• EP182: SEO Basics and 5 SEO Writing Tips with Drashti Shah
• EP149: Demystifying SEO — What Matters Today with Ryan Morgan
• EP189: Why Every Business Needs a Website with Thomas Uzuegbunem