
EP352: Creating Multiple Income Streams: Beyond Client Writing with Athena Brownson
In this episode, Athena breaks down how to create scalable side income streams, overcome the traps of hustle culture, and protect your energy.

Always keep your business visible to potential clients, as client turnover is unpredictable.
Janine Kelbach
Welcome to today’s episode! As we head into conference season, it’s the perfect time to talk about a unique and powerful way to market your freelance business—by attending conferences. Whether you’re fully booked or just starting out, keeping your business visible and building strong connections is crucial. In this episode, I’m diving into why conferences are a goldmine for freelancers, how to prepare effectively, and some of my personal tips to make the most out of your conference experience. Let’s get started!
Key points in this episode:
Constant marketing is essential, regardless of your current client load.
Consider your budget, including lodging and travel costs. Choose conferences that align with your freelance writing business and target clients.
Review the lineup of speakers and attendees to plan your sessions and networking.
Develop a concise elevator pitch to introduce yourself.
Attend sessions relevant to your business and actively participate by asking questions.
Follow up quickly with the connections you made to stay top of mind. Send a second follow-up after a week to maintain the relationship and offer value.
Networking at conferences can boost your confidence and sense of belonging in the broader healthcare industry.
Conferences are a valuable part of your client acquisition and retention strategy.
Thanks for joining us on today’s episode of the Savvy Scribe podcast! If you enjoyed today’s episode, please head over to iTunes and leave us a rate and review to help us reach even more aspiring nurse writers. Don’t forget to check out our website, visit us on Facebook, or follow us on Instagram to stay up-to-date on what’s in store for you!

In this episode, Athena breaks down how to create scalable side income streams, overcome the traps of hustle culture, and protect your energy.

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