
EP242: Tips for PR for Your Business With Susan Farese, MSN, RN
Susan Farese, MSN, RN, owner of a PR firm, joins us today to share her invaluable tips on how to incorporate PR into your business.
With nurses being furloughed during this pandemic, it made me really stop and think about this topic and why Freelancing is better than being an Employee.
Freelance – You can grow as big as you want with clients.
Employee – You are stuck in the hospital environment, making the same wage, working the same amount of hours.
Freelance – You can expand your skillset
Employee – You get stuck at the bedside unless you want to be a manager or practitioner, but even then, there is a cap.
Freelance – Business expenses for taxes
Employee – Your hospital is taxing you every paycheck – that’s why you almost vomit when you see the gross and then your actual paycheck
Is being an employee better?
1. Security – is it, though? Furloughing proved that wrong. Pensions aren’t given, and no matching with retirement
2. Don’t have to find clients – Sure, it’s easy, right? You go to work, do a job, and come home.
Mentioned on the show:
Gina Horkey’s Episode: PIVOT by adding services and grow your business
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If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Susan Farese, MSN, RN, owner of a PR firm, joins us today to share her invaluable tips on how to incorporate PR into your business.
Today, we’re diving into a fascinating topic that plagues many freelance writers: Should you charge by the word or offer package rates? Join us!
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