Six Figures Won’t Make You Happy: Goals That Actually Stick
In this episode, Janine helps you set writing goals that fit your real life: find your “why,” break a big goal into small wins, track what’s working, and move past the fear that stalls you.
In this episode of The Savvy Scribe podcast, Janine sits down with freelance writer Emily to explore the evolving role of AI in healthcare writing. From ethical concerns to practical applications, they unpack how AI has transformed the writing landscape—and what it means for nurse writers moving forward.
What You’ll Learn in This Episode
Key Takeaways
About the Guest
Emily Thompson is a creative copywriter, digital content strategist, and brand-voice whisperer with a serious soft spot for healthcare storytelling.
Emily earned her B.A. in Journalism from the University of Wisconsin Madison (go Bucky!). But after learning she’d be on the “late night crime beat” upon graduation, she realized journalism wasn’t her dream. She pivoted into marketing and landed right in the middle of the digital content boom – starting at UW Health, where she learned to transform complex clinical information into clear, human-centered content people actually want to read.
Since then, she’s spent nearly two decades writing for major healthcare organizations and category-defining brands, including Massachusetts General Hospital, Beth Israel Lahey Health, Joslin Diabetes Center, Virgin Pulse, athenahealth, and more. From patient engagement campaigns to digital experience overhauls to websites that convert, Emily brings a rare blend of creativity, clarity, and strategy that helps healthcare brands sound more like people and less like paperwork.
When she’s not deep in client strategy or rewriting the same headline twelve times (for the greater good), you’ll find her hiking with her husband, three spirited kiddos, and two mischievous mutts.
Follow Emily on socials!
Thanks for Listening!
Thanks for joining us for today’s episode of The Savvy Scribe Podcast! If you enjoyed the show, we’d love it if you could take a moment to leave us a rating and review on iTunes—your feedback helps us reach even more aspiring nurse writers like you.
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In this episode, Janine helps you set writing goals that fit your real life: find your “why,” break a big goal into small wins, track what’s working, and move past the fear that stalls you.
Learn how to write cold emails and PR pitches that actually get responses. Zach Schleien shares his tips for landing press, building authority, and growing your freelance nurse writing business.
Let’s talk about dopamine management. What does that actually mean, and how does dopamine affect our ability to sit down and focus on something like writing?
Discover why AI makes your clinical background more valuable than ever. Learn how nurse writers can pivot, find high-paying niches, and future-proof their health writing careers.