
Episode 216: Exploring 8 Different Ways Pitching Can Be Done
In this episode of The Savvy Scribe Podcast, we explore various methods of pitching as a freelance writer.
Being a writer is not being afraid to ask “why” like a toddler. But why? Just keep asking that to help you and your client understand you're ‘why.’
Abbi Perets Tweet
Abbi Perets is a copywriter with 20 years of experience working with some of the biggest brands in the world and the coach moms turn to when they want to break into freelance writing. As a mom of 5 kids, including one with significant special needs, Abbi understands the unique challenges moms face when they build businesses. She’s with us today to share some essential tidbits about improving your messaging when writing.
She started over 20 yrs ago. She was hired as a junior copywriter for a boutique agency in Israel. She didn’t know what a junior copywriter was. She figured that she would learn that on the job, and so she did. They would give her things like “please write me this,” and she did that for about a year.
She then decided she wants to be a freelance writer and again, she doesn’t have any clue what that meant, but she figured that she could work it out on the way. She’s been freelancing for over 20 yrs. She said that everything that she learned, she learned by doing it. And the past couple of years, she’s been making six figures. It is totally possible. You could actually do the work, but there is a path, and you can follow the path.
So she encourages everyone to literally follow the path of someone who’s more successful and just do what they’re doing, and that will take you to the same kind of success that they’re having.
She always wants to share the knowledge with moms not only in terms of delivering good messaging. So she starts deciding more like putting together a formal course in this process. She started looking into all of the writing that goes into putting that together. So she started looking for clients who needed that course.
A couple of things happen all at once while in the process of the course. She has this course, and she was hanging out with other people who work creating courses. And so, all of a sudden, she has this specialty that she can get very good at. She also had great solid processes for the work that she was doing. She was able to find a niche.
IG: @abbiperets
FB: https://www.facebook.com/groups/WriteOnSF/
Website: https://successfulfreelancemom.com/
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If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
In this episode of The Savvy Scribe Podcast, we explore various methods of pitching as a freelance writer.
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