Six Figures Won’t Make You Happy: Goals That Actually Stick
In this episode, Janine helps you set writing goals that fit your real life: find your “why,” break a big goal into small wins, track what’s working, and move past the fear that stalls you.
Transitioning from bedside nursing into healthcare content creation comes with a steep learning curve—especially when learning how to tailor your voice for different readers. In this episode of The Savvy Scribe, I sat down with Jeanese Ex, RN, BSN—an experienced obstetrics nurse who successfully pivoted into medical writing and continuing education development following a career-altering injury.
Jeanese shares how bedside charting skills translate seamlessly into health copywriting, how she built her own Florida Board of Nursing-approved CEU portal, and the subtle yet critical differences between creating content for consumers versus clinicians.
When health writers transition between consumer and professional content, adjusting tone, readability, and depth is essential. During the episode, Jeanese breaks down key strategies for writing for patient education while maintaining clinical rigor when writing for peer audiences:
Jeanese Ex is an RN, BSN with more than 20 years of nursing experience, primarily in women’s health, labor and delivery, postpartum, antepartum, nursery, OB triage, and critical care float nursing. Throughout a diverse career, she has served as a bedside nurse, charge nurse, preceptor, educator, and patient advocate. Jeanese has also been involved in perinatal bereavement care for over a decade—an experience that deeply shapes her approach to education, communication, and compassionate nursing practice.
Following a severe hip injury that led to an extended step away from bedside care, Jeanese reimagined how clinical expertise could serve the healthcare community beyond direct patient care. In October 2025, she joined Savvy Nurse Writer’s Plan Produce Profit program, harnessing years of clinical knowledge, lived experience, and teaching insight to launch Altruistic Nurse Writer, LLC, where she creates nurse-led educational content and continuing education courses.
As an approved Continuing Education provider—developed in collaboration with Teresa Sanderson—Jeanese offers six OB-focused CE courses covering critical topics such as neonatal grief, maternal sepsis, hypertension in pregnancy, compassion fatigue, trauma-sensitive birth care, and becoming an OB nurse navigator.
What began as an unexpected career disruption evolved into a powerful opportunity to bridge clinical background, writing, and a passion for nurse education. Today, Jeanese works to ensure nurses feel prepared, supported, and confident while demonstrating that nursing knowledge can make a lasting impact far beyond the bedside.
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In this episode, Janine helps you set writing goals that fit your real life: find your “why,” break a big goal into small wins, track what’s working, and move past the fear that stalls you.
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